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Publicatie Laka-bibliotheek:
Nukespeak. The selling of nuclear technology in America (1982)

Auteur	Hilgartner
Datum	1982
Classificatie	6.01.0.40/19 (GESCHIEDENIS ONTWIKKELING KERNENERGIE)
Voorkant

THE EXTRAORDINARY PUBLIC-RELATIONS CAMPAIGN TO SELL NUCLEAR TECHNOLOGY-BASED 
ON WISHFUL THINKING, WILLFUL DISTORTION, AND BLIND SELF-INTEREST

A language of euphemism and distortion, a language like "newspeak" from 
George Orwell's 1984, has profoundly shaped public debate about nuclear 
technology. As this carefully documented account makes clear, the government 
and nuclear developers have wholeheartedly adopted Nukespeak, the language 
of the nuclear mindset. War strategists speak of "megadeaths," and the possible 
destruction of cities is discussed  terms of "clean, surgical strikes"; in the 
1950s the Atomic Energy Commission chose to measure fallout dosage in "sunshine 
units," and today the Indian government refers to its atomic bomb as a "peaceful 
nuclear device." Nukespeak has been blatantly employed to seduce us into 
accepting the unthinkable; Nukespeak breaks through the language barrier 
and reawakens our power to think.

"A splendid review of the subject-carefully researched, rich in anecdotes, 
and powerfully presented"- Carl Sagan

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